Strategic management competitiveness and globalization concepts & cases

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strategic management competitiveness and globalization concepts & cases

Strategic Management: Concepts and Cases: Competitiveness and Globalization by Michael A. Hitt

Introduce strategic management using the market-leading text that sets the standard for the most complete, relevant presentation. Written by highly respected experts and prestigious scholars, Hitt/Ireland/Hoskissons STRATEGIC MANAGEMENT: COMPETITIVENESS AND GLOBALIZATION, CONCEPTS AND CASES, 10E provides an intellectually rich, yet thoroughly practical analysis of strategic management today. This unique text is the only one to integrate the classic industrial organization model with a resource-based view of the firm to give readers a complete understanding of how todays businesses use strategic management to establish a sustained competitive advantage. The authors present cutting-edge research and strategic management trends within a strong global focus, using memorable examples from more than 600 companies. A wealth of learning features and selection of 30 all-new compelling cases prepare your students to face the broad range of critical issues confronting contemporary managers. Engaging video cases, CengageNOW online teaching tools, and a complete electronic business library keeps study current and relevant.
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Strategic management : Competitiveness & globalization : Concepts and cases

Michael A Hitt, R. Reference details. Open print view. Location: VBS. View on Google Maps. View library.

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Michael A. Hitt , R. Duane Ireland , Robert E. Introduce your students to strategic management with the market-leading text that sets the standard for the course area. Written by respected scholars who have taught strategic management at all educational levels, Hitt, Ireland, and Hoskisson's latest edition provides an intellectually rich, yet thoroughly practical, analysis of strategic management. The classic industrial organization model is combined with a resource-based view of the firm to provide students with a complete understanding of how today's businesses establish competitive advantages and create value for stakeholders.

1 COMMENTS

  1. Josh S. says:

    Strategic Management: Competitiveness and Globalization (Concepts & Cases) -ORCA

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