Built like a badass results
Badass: Making Users Awesome by Kathy SierraImagine you’re in a game with one objective: a bestselling product or service. The rules? No marketing budget, no PR stunts, and it must be sustainably successful. No short-term fads.
This is not a game of chance. It is a game of skill and strategy.
And it begins with a single question: given competing products of equal pricing, promotion, and perceived quality, why does one outsell the others?
The answer doesn’t live in the sustainably successful products or services. The answer lives in those who use them.
Our goal is to craft a strategy for creating successful users. And that strategy is full of surprising, counter-intuitive, and astonishingly simple techniques that don’t depend on a massive marketing or development budget. Techniques typically overlooked by even the most well-funded, well-staffed product teams.
Every role is a key player in this game. Product development, engineering, marketing, user experience, support—everyone on the team. Even if that team is a start-up of one. Armed with a surprisingly overlooked science and a unique POV, we can can reduce the role of luck. We can build sustainably successful products and services that rely not on unethical persuasive marketing tricks but on helping our users have deeper, richer experiences. Not just in the moments while they’re using our product but, more importantly, in the moments when they aren’t.
Bellator - Sat. Thread Title Search. Laval Luc. I am also a DeFranco fan and I was eagerly awaiting this product. This is the downside of buying sight unseen. I would have not purchased this product if I saw it in a store.
Hi All,. This program is the most fun I have had training in.
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Joe DeFranco's Built Like A Badass
All rights reserved. No part of this manual may be reproduced by any means without the expressed written permission of Joe DeFranco. This manual is being offered for education and information purposes. There is inherent risk with any physical activity. Please consult your physician before starting this or any exercise program. The badass carves his own path. He wears, drives, drinks, watches, and listens to what he chooses, when he chooses, where he chooses, uninfluenced by fads or advertising campaigns.
This program is the most fun I have had training in 25 years of lifting!!! I would also like to thank Chris Lakoseljac who worked with me through the entire 12 weeks. He was an awesome training partner who encouraged and supported me throughout the journey!! First, I have to say that I am a bit sad that it is over. It was always fun to see what new ideas Joe, Jeff and John had dreamed up for the week. I also have to tell you I was shocked at my gains!!!